Animated: Animation and mascots
The one we get asked for most, and the one that needs nobody standing in a tasting room during service. The character is built on our own tools and animated in house. We can use yours, or draw up something new.
Santa Barbara video marketing for a county people choose with their eyes
Almost everything sold around here (a table, a tasting, a build, a stay) is chosen from a screen before anybody drives. We animate it, fly it or shoot it here on the coast, then recut it for the site, the listing and every channel you are already funding.
Free, and we read it ourselves. No pitch, no obligation, and 805.243.8321 if you would rather talk.
1 Hour up the 101 From the Ventura office 3 Ways in Animated, flown, or on a gimbal 30+ Years in business Serving the web community No Contracts Nothing to sign, nothing to cancel
Three ways to get a video made. This county usually wants a camera.
Not every business wants a crew on site, and a room that is full every evening cannot stop for one. We tell you which of the three fits, and when it can be shot, before anybody books a day.
Flown: Drone and aerial
Rows running up a hillside, a ranch, a build above the coast. Some of what sells this county only reads from above, and one licensed pass gives you the establishing shot everything else hangs off.
Walked: Gimbal and motion
A stabilised walk through a room: down a greenhouse aisle in Carpinteria, or in the door of a shop on State Street. It moves the way a customer would move, which is what makes a place feel worth the drive.
Animation is the one we get asked for most across the business, and it is not always the right answer here. A room with a view sells itself if somebody points a camera at it.
What clients say about working with us.
Word for word. Read them all on Google
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We are very pleased with the website that the team at the Final Code created for us and with the training they provided on how to control our site. Our customers are also impressed with our site and comment on how good it looks.
Kaylor Painting Google review, Jul 9, 2016 -
I started my business about 6 months ago and couldn't get my key words anywhere in search engines after burning through a few hundred dollars trying google adwords with no results I went to the Final Code. Now I am on page one or two of every category I am attempting and moving up all of they time. Larry and his crew teach you what you need to maintain a competitive web site that brings results. They are fun to work with. You could spend thousands on an outside company to optimize your website of a fraction of that with Final Code and learn how to do it yourself. Highly recommend them
Nancy Barna Google review -
This company saved my sanity! I was looking for a company that allowed me to have the freedom to do what I needed/wanted to do with my website and also offer excellent customer service. I struck gold! The Final Code team is super supportive. They never leave me hanging if I have questions or need assistance. Their software allows me complete control of our site. It has made having a website fun again! I would highly recommend them!
Channel Islands Sportfishing Google review -
Several web companies have created and hosted my website over the last 20 years. Never before have I received the service, support, and training that The Final Code provides. They respond immediately to my needs and sincerely want me to succeed. The Final Code has designed my site so that I have access to all my pages. I am able to make immediate changes to the text and images, whenever I desire. I love playing with my beautiful website and I love the Final Code for making it possible!!! PS I am grateful for the great response to my site from new clients. People are finally finding me because of The Final Code's SEO.
Nomi Wagner Google review, Jun 29, 2016 -
Everyone at The Final Code has been so helpful .. Larry is always just a phone call away. Not being very computer savvy I am always relieved that Larry is willing and able to make the changes and additions to my website keeping all of my Surfcat Cafe & Adoptions followers up to date. As a nonprofit we were very grateful that they were understanding about our financial situation and were very reasonably priced. Thanks Final Code!! Leslie Weiss Surfcat Cafe & Adoptions
Leslie Weiss Google review, Jun 17, 2016 -
In our line of work we get SEO/Web Marketing calls all day and to say the least my least favorite of calls. However We have been working with the Final Code for Almost 2 years now and they are top notch in customer service and know exactly what they are doing. My SEO Stats prior to the final code i thought was impressive for a small company of our nature, however after the final code.. WOW. My numbers have almost tripled this year alone and the business reflects those numbers. The team at the final code is top notch and extremely friendly. With their web code program i can go in and create, edit and screw up any page of my website in a flash (not recommended!) and the best part is these guys are always right on the button to fix my mistakes same day. We have had a great working relationship and if you truly want Free Google Placing, SEO tracking and of course local 805 business they are the guys to contact. We highly recommend them!
Channel Islands Helicopters Google review -
Working with Larry and the rest of The Final Code team has been fantastic! We originally had our website built by an independent web developer and it was a nightmare dragging on for months. It got to the point where we fired the guy and started looking for a professional web development company to finish the project. We found The Final Code and from the very beginning the process went so smoothly and the website was up and running in just weeks! I’ve worked for and with other web development agencies before and by far The Final Code has exceeded all my expectations – very professional, quick turnaround times, and Larry was beyond knowledgeable on building the best website to attract the most traffic. The best part was how the website was built so I can maintain it myself and Larry is there to teach me all that I need to know. I highly recommend The Final Code for all your website needs!
Macy Homes Google review, Jul 2, 2016
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These guys are great! I have 5 million questions and they are quick to help. Check them out!
Molly Carroll Google review, Feb 19, 2016 -
I was referred to The Final Code by a support person at Xero Accounting, an online accounting app I use and support for clients. I had a website up and running for over 2 years, and knew that little or no search traffic was driven to the site, datapro.la. I spoke first to Larry Murphy, and then with Carlo Godoy and James Nisky. They spent a good deal of time with me, going over what they offer, and after takig a look at my existing site, made some recommendations. I am quite computer-literate, but website-dumb. They were patient with me, explaining until I had a good preliminary understanding. Feeling that I was in good hands, I decided to move forward with them redoing, and educating me on how to redo what I could to the website. A great decision on my part, as this group has come through for me in a spectacular fashion. Although not complete, as ongoing tweaking by me, with their assistance, to optimize content, add blog material, etc., datapro.la has a much more professional look and feel, and more importantly, has added what it takes to drive traffic to the website. I cannot fully describe how very happy, and confident, I am dealing with this group. I know they have my back, and are very responsive to questions and requests. Stupid cliche, buy you are in good hands with The Final Code. It is a great feeling to know this is true.
David Goldstein Google review -
Everyone at The Final Code has been fantastic. I own a small beekeeping company. Almost all of my business comes from people google searching beekeepers, due to the nature of the trade. Initially I hired a company for $1200 who promised they could get me to the top of google. It was one guy working out of a library. He claimed it would be easy. I needed the work done in six months. He informed me that his method was a secret, and that he used hidden back links to boost my website. Eight months and $1200 later I was congratulated on reaching the fifth page on google, and the first page on bing. Not only was I out the $1200, but I also lost a year of revenue. I started taking work from my biggest competitors to get by since my phone was not ringing. They were getting all of the business in the area since my SEO guy failed. They were receiving twenty to fifty calls per day. I was lucky to even get one. In a final desperate move I asked The Final Code for help. The Final Code was very different than the previous company. I walked into their office. They offered no secret back links, no empty promises. They laid out everything they were going to do, and everything I had to do to improve my results. Within two months I had several key words on not only the front page of google, but a few of them were the top search result, and they had reports which allowed me to see all the key words I need to improve upon to continue growing. The difference in my business has been incredible. I went from nearly going bankrupt in December to hiring my first employee in June, and I am completely overwhelmed with business. The Final Code saved my business. I really can't thank them enough. To top it all off Larry and Amber have been a genuine pleasure to work with. I can't recommend them enough.
Bryan Castro Google review, Jun 30, 2016 -
The Final Code was very patient in trying to fulfill all my requests. Carlo worked with me to set up my website for my tax preparation business and he also provided a good training session to manage my website. I feel confident in using my website and I know I can come to ask Carlo if I have any questions.
Luis Huapaya Google review -
My wife and I operate a company in Ventura County which provides assorted janitorial and commercial cleaning services. We contacted The Final Code because we had several existing websites and various online listings ran by several different people. Our online presence was a mess and were paying a web company for services we couldn't necessarily verify, we couldn't manage our own website if we wanted, we weren't sure if people were visiting our site and it wasn't a great feeling. We met with The Final Code to help us tie up all of those loose ends, built a new website for our company to attract more users to help generate more business. Thankfully, The Final Code was understanding and was able to work within our budget. We now have these issues resolved and the new site is climbing the Google rankings weekly and is now a page one on several main search terms. We received a lot of of valuable advice on SEO, search engine optimization, and they continue to work with us to progress upward in our online presence. I appreciate that The Final Code staff has been so patient and they are always available whenever we have questions or concerns. They have also trained us on how to update and edit our site so that we are free to make changes when necessary. One of the best parts of working with them is that I'm able to walk into their office and know I will be taken care of. This year The Final Code is building several new websites for separate organizations of ours and we're excited to continue collaborating with The Final Code! Thanks everybody for making our company online presence successful and helping to increase business
Ken Duff Google review -
Through my experience, web marketing companies are like used car salesmen... Thousands to choose from, difficult to trust, and are filled with empty promises. The Final Code is exactly the OPPOSITE! Larry, James, and Carlo are always fantastic to work with and know their business inside and out. From SEO to web marketing tactics, I trust them completely with the online presence of my company. They take their time to personally make sure that I am happy with their service and provide REAL statistics (not just Google analytics) behind any changes made to our site They provide valuable insight and ideas on how to grow your online presence and then can execute those ideas immediately (or train you on how to make changes yourself)!. The interface that accompanies their service is easy to use and gives you access to change / update anything that you would ever want to. I highly recommend The Final Code for any of your SEO / Web Marketing needs.
Justin Engelbach Google review -
Larry and the team at The Final Code in Ventura literally breathed life back into my business. At the time I hired The Final Code, I had invested thousands of dollars in ongoing website “optimization” with another company. Despite that effort, my law office website was nowhere to be found when it came to the core of my practice – potential clients searching for either criminal defense attorneys or DUI attorneys in my local area. As soon as The Final Code took over care of my website applying their innovative approach, I experienced a dramatic increase in the number of calls I received for DUI and all other criminal cases. I not only skyrocketed to the very top of DUI searches, I have maintained a consistent, top-ranked placement over the last six months. The Final Code team has a passion for helping clients that is evident in all they do. Larry, Carlo, James and team were always at the top of their game and, I felt, sincerely committed to helping me achieve real results. They went out of their way at all points to help me through the process, to aggressively make results-oriented changes, and to communicate with me in a way that made me feel valued as a client. Most importantly to me as a client, everyone at The Final Code conveyed to me that they truly cared about the welfare of my business and did so in an ongoing way. Recognizing the ever changing nature of internet marketing, the team at The Final Code has gone out of their way to keep my website fresh and at the top through expert monitoring and continual innovation. In the website business, the professionals at The Final Code are people of honor and that’s saying a lot. I whole-heartedly recommend The Final Code. You can trust the team to get you the results you want and to do so with dedication and integrity.
Jennifer Zide Google review
What we end up shooting around here. Most of it has a view in it.
This county sells atmosphere: a room, a hillside, a coastline, a person behind a counter. None of that survives a stock photograph, and all of it is why people drive up from Los Angeles.
- The Funk Zone · on a gimbal
In off the sidewalk, past the barrels, to the pour. A tasting room is bought on atmosphere, and atmosphere does not survive a still photograph.
- Santa Ynez Valley · from the air
The rows, the oaks and the light at four in the afternoon. One pass over a vineyard does more for a wine club than a season of posts.
- Carpinteria · down the aisle
Greenhouses run long and straight, which is a gift to a gimbal. For a grower it shows scale and care in a single unbroken shot.
- Goleta · on the floor
The light industrial and tech corridor sells to people who never visit. A walk through the floor is the closest thing to bringing them in.
- State Street · the people
A shop lives on who is behind the counter. We film the person, not the storefront, because the person is the reason anybody comes back.
- Montecito and the foothills · before and after
A build, a garden, a restoration. Two aerial passes months apart is the most persuasive thing a high-end trade up there can own.
Ventura is an hour down the 101, so a Santa Barbara shoot is a drive rather than a trip. There is no travel line on the invoice for it.
Give your brand a face people remember.
Built and animated here, then recut for whatever screen it needs to land on. The route to take when what you sell is hard to put a lens in front of.
45 seconds · Unscripted
Watch what he has to say.
The owner of Primary Pool Services, in his own words. We did not tell him a word of it.
Playing · Dillon Brooks, owner
The proof
A pool company an hour down the coast same county line, same work, real ledger
Primary Pool Services is in Ventura County rather than Santa Barbara, and we are not going to dress that up as something it is not. What is worth your time is what happened: the mascot was already theirs, we animated it, put the video where their customers were, and the phone changed.
| Measure | Increase | Against what |
|---|---|---|
| growth in 15 months | 400% | Forty pools on the route became more than two hundred |
| more calls from Google Ads | 162.5% | The month the Turtle Tim campaign ran, against the month before |
| revenue in year one | 25%+ | Revenue. Not clicks, not visits |
Read the Primary Pools case study 400% growth in 15 months
The Primary Pools page shows the working.
Time on the page is the tell. Search reads it too.
Somebody planning a weekend up here has eleven tabs open. Your page gets a few seconds to be one of the two that stay open. Words rarely win that; something to watch usually does.
Dwell time is how long a visitor stays before going back to search, and it is one of the signals Google uses to decide whether a page answered the question. For a room, a table or a tasting, it is also the closest thing to letting somebody stand in the doorway first.
There is a second return on it. A transcript, captions and proper markup mean the words in the video are indexed like the rest of the page, so one production both holds the visitor and gives search more to read.
A page of description Eleven tabs are open. This one gets a few seconds and then loses them.
The same page, with the room on it She watches it through, and the tab stays open while the others close.
Let the room do the talking. Put it at the top.
A hero that moves does the introduction a paragraph cannot. Before a word is read, the page has shown the light, the room and the people in it, and that is most of the decision for anything hospitality sells.
It matters here because the competition is not the shop next door. It is every other place within an hour that photographs well, and a still photograph is a claim anyone can make. Motion is harder to fake and much harder to ignore.
As improvements go it is also among the cheapest. Nothing is rebuilt and no copy is rewritten. One element at the top of the page simply begins to move.
If you want it from the top
What video marketing actually involves
Roughly a minute on how the work is done, for anyone who would sooner watch than read on.
What you get back before anything is agreed at no cost, and yours to keep
Four things, set down in writing. Hand them to your existing crew if you like. They are worth having either way.
Which of the three fits
Whether your story is better animated, flown or walked, and for hospitality and agriculture around here it is usually a camera, not a character.
Where the camera goes
The room, the rows, the floor or the counter, with the day mapped around service so a shoot does not cost you a lunch rush.
Where every cut goes
A single day of shooting, recut for the site, the listing and each feed, rather than a separate bill per channel.
What it takes to make
Every stage laid out in sequence with the hours beside it, so you are looking at the figure before you agree to anything.
No contract, nothing to cancel. You get the number before you commit to it, and it does not move quietly afterwards.
Want to know what a video would do for a Santa Barbara business like yours?
Drop the address in and we will look through the site: the pages carrying the work, and what a video on them would actually shift.
- Which of the three fits, and whether the drone is legal at your address.
- When it can be shot without closing the doors for a day.
- The work in the order it has to happen, with the hours scoped.
No pitch, no obligation, and nothing to sign. Or call 805.243.8321 and ask us straight out.
What people around here ask before they say yes.
Are you actually in Santa Barbara?
We are in Ventura, up the 101 and closer than most of the agencies bidding on this work. Somebody drives to you, and there is no travel line on the invoice for a shoot on the South Coast or over the pass in the Santa Ynez Valley. Our other office is on Long Island, which is why the rest of the site talks about two coasts.
We are busy through the season. Can you shoot around service?
Yes, and it is the normal way we work here. A tasting room or a restaurant gets shot before doors or on a dark day, and the day is mapped in advance so nobody is filming through a rush. A room full of real people is worth waiting for; a room full of staff pretending to be customers is worth nothing.
Can you fly a drone over my property?
Where the airspace allows it. The airport at Goleta puts controlled airspace over a good part of the South Coast, and there are restrictions worth knowing about along the coastline, so we check the map against your actual address rather than promise a shot we cannot legally take. Over the pass there is usually far more room.
What does video marketing cost?
It depends. How long is a shoelace? Until somebody knows what the video has to achieve, where it is going to live and how much of it you want, any number is a guess. We establish that first and then build the job to match. Our work is billed hourly. No fixed price, no tiers off a menu, because a tier is a figure written before anyone had seen your room.
Do we have to be on camera?
Entirely up to you. An animated piece needs no one on camera and nothing filmed on location. Worth saying though: if the thing you are selling is a place, the place ought to be on screen even when you are not.
Do we have to sign a contract?
None. No agreement, no minimum term, nothing you would have to cancel. You keep going while it is earning and you stop when you decide it is not. Nobody has ever been held to anything here.
Get My Free Video Plan
or call 805.243.8321
The Truth About Video On The Coast
“Your competition is not the shop next door. It is every other place within an hour that photographs well.” The Final Code
We animate it, fly it or shoot it here on the coast, and the same people who make it are the ones who put it live. There is no handover, so nothing falls through one. Learn more at TheFinalCode.com.
It starts with a free evaluation. Video is one lane of the wider Santa Barbara programme, alongside search, the map and the answers the AI engines give.
or call or text us
805.243.8321 Santa Barbara sells on how a place feels. Show it.
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