Local SEO company that puts you in the map and keeps you there

We show you where you sit in the map pack today, who is above you, and what it takes to pass them. You own the profile and the ranking, so the phone does not go quiet the month a budget pauses.

Find out if you're paying for SEO or BSEO.

Free, and we read it ourselves. No pitch, no obligation, and 805.243.8321 if you would rather talk.

Google Maps · example Only 3 get shown
1 2 3 The three on the map 1 Your business 2 A competitor 3 A competitor Everyone else: not on the map
Search for a local service and Google puts three businesses on the map. Everybody else is a scroll away, and most people never scroll.
  • 3Spots in the map pack
  • 30+Years in business
  • NoContracts
3 Spots in the map pack The rest of the page scrolls past 30+ Years in business Serving the web community No Contracts Nothing to sign, nothing to cancel 1 Team Website, code and marketing

One page, four places to be on it

Everything above the map is somebody else answering first

Say it is "auto body shop near me". The AI answer goes over the top, the ads go under that, and only then does the map show up. The three spots in it are the ones you are fighting for.

  1. AI overview Above everything The AI answer Google writes the answer itself now and puts it over the top of the page. It names businesses while it does it. If it does not name you, the rest of the page matters less than it used to.
  2. Ads Then the ads Paid Three little words up there can cost anywhere from seventeen to seventy dollars a click. Not per customer. Not per call. Per click. Then ask how many clicks it takes to get one call.
  3. Maps Then the map The map pack Three spots, and it shows the searcher you are local to them, which is most of the decision when somebody is going to have you in their house. If you sell nationwide it may not be in play at all, which only makes the other slots matter more.
  4. Organic Underneath all of it Organic This is Google saying: if you are looking for this, this is the best provider of it. And why? Because there is more information about them pointing at that exact term than anybody else has.

Three spots in the map. Everything else on that page belongs to somebody.

What clients say about working with us.

Word for word. Read them all on Google

  • We are very pleased with the website that the team at the Final Code created for us and with the training they provided on how to control our site. Our customers are also impressed with our site and comment on how good it looks.
    Kaylor Painting Google review, Jul 9, 2016
  • I started my business about 6 months ago and couldn't get my key words anywhere in search engines after burning through a few hundred dollars trying google adwords with no results I went to the Final Code. Now I am on page one or two of every category I am attempting and moving up all of they time. Larry and his crew teach you what you need to maintain a competitive web site that brings results. They are fun to work with. You could spend thousands on an outside company to optimize your website of a fraction of that with Final Code and learn how to do it yourself. Highly recommend them
    Nancy Barna Google review
  • This company saved my sanity! I was looking for a company that allowed me to have the freedom to do what I needed/wanted to do with my website and also offer excellent customer service. I struck gold! The Final Code team is super supportive. They never leave me hanging if I have questions or need assistance. Their software allows me complete control of our site. It has made having a website fun again! I would highly recommend them!
    Channel Islands Sportfishing Google review
  • Several web companies have created and hosted my website over the last 20 years. Never before have I received the service, support, and training that The Final Code provides. They respond immediately to my needs and sincerely want me to succeed. The Final Code has designed my site so that I have access to all my pages. I am able to make immediate changes to the text and images, whenever I desire. I love playing with my beautiful website and I love the Final Code for making it possible!!! PS I am grateful for the great response to my site from new clients. People are finally finding me because of The Final Code's SEO.
    Nomi Wagner Google review, Jun 29, 2016
  • Everyone at The Final Code has been so helpful .. Larry is always just a phone call away. Not being very computer savvy I am always relieved that Larry is willing and able to make the changes and additions to my website keeping all of my Surfcat Cafe & Adoptions followers up to date. As a nonprofit we were very grateful that they were understanding about our financial situation and were very reasonably priced. Thanks Final Code!! Leslie Weiss Surfcat Cafe & Adoptions
    Leslie Weiss Google review, Jun 17, 2016
  • In our line of work we get SEO/Web Marketing calls all day and to say the least my least favorite of calls. However We have been working with the Final Code for Almost 2 years now and they are top notch in customer service and know exactly what they are doing. My SEO Stats prior to the final code i thought was impressive for a small company of our nature, however after the final code.. WOW. My numbers have almost tripled this year alone and the business reflects those numbers. The team at the final code is top notch and extremely friendly. With their web code program i can go in and create, edit and screw up any page of my website in a flash (not recommended!) and the best part is these guys are always right on the button to fix my mistakes same day. We have had a great working relationship and if you truly want Free Google Placing, SEO tracking and of course local 805 business they are the guys to contact. We highly recommend them!
    Channel Islands Helicopters Google review
  • Working with Larry and the rest of The Final Code team has been fantastic! We originally had our website built by an independent web developer and it was a nightmare dragging on for months. It got to the point where we fired the guy and started looking for a professional web development company to finish the project. We found The Final Code and from the very beginning the process went so smoothly and the website was up and running in just weeks! I’ve worked for and with other web development agencies before and by far The Final Code has exceeded all my expectations – very professional, quick turnaround times, and Larry was beyond knowledgeable on building the best website to attract the most traffic. The best part was how the website was built so I can maintain it myself and Larry is there to teach me all that I need to know. I highly recommend The Final Code for all your website needs!
    Macy Homes Google review, Jul 2, 2016
  • These guys are great! I have 5 million questions and they are quick to help. Check them out!
    Molly Carroll Google review, Feb 19, 2016
  • I was referred to The Final Code by a support person at Xero Accounting, an online accounting app I use and support for clients. I had a website up and running for over 2 years, and knew that little or no search traffic was driven to the site, datapro.la. I spoke first to Larry Murphy, and then with Carlo Godoy and James Nisky. They spent a good deal of time with me, going over what they offer, and after takig a look at my existing site, made some recommendations. I am quite computer-literate, but website-dumb. They were patient with me, explaining until I had a good preliminary understanding. Feeling that I was in good hands, I decided to move forward with them redoing, and educating me on how to redo what I could to the website. A great decision on my part, as this group has come through for me in a spectacular fashion. Although not complete, as ongoing tweaking by me, with their assistance, to optimize content, add blog material, etc., datapro.la has a much more professional look and feel, and more importantly, has added what it takes to drive traffic to the website. I cannot fully describe how very happy, and confident, I am dealing with this group. I know they have my back, and are very responsive to questions and requests. Stupid cliche, buy you are in good hands with The Final Code. It is a great feeling to know this is true.
    David Goldstein Google review
  • Everyone at The Final Code has been fantastic. I own a small beekeeping company. Almost all of my business comes from people google searching beekeepers, due to the nature of the trade. Initially I hired a company for $1200 who promised they could get me to the top of google. It was one guy working out of a library. He claimed it would be easy. I needed the work done in six months. He informed me that his method was a secret, and that he used hidden back links to boost my website. Eight months and $1200 later I was congratulated on reaching the fifth page on google, and the first page on bing. Not only was I out the $1200, but I also lost a year of revenue. I started taking work from my biggest competitors to get by since my phone was not ringing. They were getting all of the business in the area since my SEO guy failed. They were receiving twenty to fifty calls per day. I was lucky to even get one. In a final desperate move I asked The Final Code for help. The Final Code was very different than the previous company. I walked into their office. They offered no secret back links, no empty promises. They laid out everything they were going to do, and everything I had to do to improve my results. Within two months I had several key words on not only the front page of google, but a few of them were the top search result, and they had reports which allowed me to see all the key words I need to improve upon to continue growing. The difference in my business has been incredible. I went from nearly going bankrupt in December to hiring my first employee in June, and I am completely overwhelmed with business. The Final Code saved my business. I really can't thank them enough. To top it all off Larry and Amber have been a genuine pleasure to work with. I can't recommend them enough.
    Bryan Castro Google review, Jun 30, 2016
  • The Final Code was very patient in trying to fulfill all my requests. Carlo worked with me to set up my website for my tax preparation business and he also provided a good training session to manage my website. I feel confident in using my website and I know I can come to ask Carlo if I have any questions.
    Luis Huapaya Google review
  • My wife and I operate a company in Ventura County which provides assorted janitorial and commercial cleaning services. We contacted The Final Code because we had several existing websites and various online listings ran by several different people. Our online presence was a mess and were paying a web company for services we couldn't necessarily verify, we couldn't manage our own website if we wanted, we weren't sure if people were visiting our site and it wasn't a great feeling. We met with The Final Code to help us tie up all of those loose ends, built a new website for our company to attract more users to help generate more business. Thankfully, The Final Code was understanding and was able to work within our budget. We now have these issues resolved and the new site is climbing the Google rankings weekly and is now a page one on several main search terms. We received a lot of of valuable advice on SEO, search engine optimization, and they continue to work with us to progress upward in our online presence. I appreciate that The Final Code staff has been so patient and they are always available whenever we have questions or concerns. They have also trained us on how to update and edit our site so that we are free to make changes when necessary. One of the best parts of working with them is that I'm able to walk into their office and know I will be taken care of. This year The Final Code is building several new websites for separate organizations of ours and we're excited to continue collaborating with The Final Code! Thanks everybody for making our company online presence successful and helping to increase business
    Ken Duff Google review
  • Through my experience, web marketing companies are like used car salesmen... Thousands to choose from, difficult to trust, and are filled with empty promises. The Final Code is exactly the OPPOSITE! Larry, James, and Carlo are always fantastic to work with and know their business inside and out. From SEO to web marketing tactics, I trust them completely with the online presence of my company. They take their time to personally make sure that I am happy with their service and provide REAL statistics (not just Google analytics) behind any changes made to our site They provide valuable insight and ideas on how to grow your online presence and then can execute those ideas immediately (or train you on how to make changes yourself)!. The interface that accompanies their service is easy to use and gives you access to change / update anything that you would ever want to. I highly recommend The Final Code for any of your SEO / Web Marketing needs.
    Justin Engelbach Google review
  • Larry and the team at The Final Code in Ventura literally breathed life back into my business. At the time I hired The Final Code, I had invested thousands of dollars in ongoing website “optimization” with another company. Despite that effort, my law office website was nowhere to be found when it came to the core of my practice – potential clients searching for either criminal defense attorneys or DUI attorneys in my local area. As soon as The Final Code took over care of my website applying their innovative approach, I experienced a dramatic increase in the number of calls I received for DUI and all other criminal cases. I not only skyrocketed to the very top of DUI searches, I have maintained a consistent, top-ranked placement over the last six months. The Final Code team has a passion for helping clients that is evident in all they do. Larry, Carlo, James and team were always at the top of their game and, I felt, sincerely committed to helping me achieve real results. They went out of their way at all points to help me through the process, to aggressively make results-oriented changes, and to communicate with me in a way that made me feel valued as a client. Most importantly to me as a client, everyone at The Final Code conveyed to me that they truly cared about the welfare of my business and did so in an ongoing way. Recognizing the ever changing nature of internet marketing, the team at The Final Code has gone out of their way to keep my website fresh and at the top through expert monitoring and continual innovation. In the website business, the professionals at The Final Code are people of honor and that’s saying a lot. I whole-heartedly recommend The Final Code. You can trust the team to get you the results you want and to do so with dedication and integrity.
    Jennifer Zide Google review

Here is what comes back to you before you spend a dollar with us

You searched for a local SEO company, so you already know what it is. Four things come back to you, in writing, and you can hand the whole thing to whoever you use now.

Where you rank in the map

Your spot in the local pack for the searches that bring you work, and how that spot changes as you move across your service area.

Who is above you, and why

The profiles sitting where you want to be, what those profiles have that you do not, and what it would take to pass them.

What your profile is missing

Hours, categories, services, photos and the details that have to match everywhere else on the web before Google trusts any of it.

What it takes to hold it

The work in the order it has to happen, with the hours scoped, so the number is in front of you before you decide anything.

No contract, nothing to cancel. You get the number before you commit to it, and it does not move quietly afterwards.

True SEO is staying on top of the competition for every term

You sit below number one for one reason: competition

Your rivals keep building content and buying placement to climb the same list you climb, because that is how those rivals make money. True SEO is staying on top of that. A few things can move against you:

  • The words people search shift over time.
  • A rival can pour budget into one term or another.
  • Miss those moves and you lose ground fast.

You win that ground back slower than you lose it. SEO is a position you hold, month after month. Holding it is the work.

One list, three months You hold it The work is being done 1 Your business 2 3 A rival 4 5 A rival spends Budget goes into one term 1 A rival 2 Your business 3 4 5 Nobody defends it Ground is lost faster than it is won back 1 A rival 2 3 4 Your business 5

The map pack wins more of the clicks and more of the trust

A ranked profile with reviews reads as earned

Searchers trust map listings more than the results below them, and more than the paid ads. You cannot fake your way into that trust, and that is why it is worth having. People who tap a map listing are usually ready to act.

Your profile holds

The front door to the map pack

Your hours, reviews, photos, service list, and your map pin. A full profile makes a business look trustworthy and gives customers a reason to walk through the door.

Ads flash and vanish

A profile keeps working

A well-run profile earns a spot that keeps bringing customers back, and it costs nothing extra each month.

More paid slots coming

Own it instead of renting

Google keeps adding more paid slots inside the local pack, and it will not stop. That alone is a strong reason to own an organic map spot instead of renting one inside it.

Your Google Business Profile is the asset Google Ads cannot buy.

Multi-location, construction and manufacturing each need a different plan

We do not sell one template to everyone

The right local SEO plan depends on how customers find you. It changes by business type:

  • A multi-location business needs its own profile, location page, and review stream for every branch, so each one ranks in its own town instead of fighting its siblings.
  • A construction or home-services company needs to rank across every city and trade term in a wide area. That is service-area and city-page work more than storefront work.
  • A manufacturer with a regional reach needs local relevance layered on top of technical search. We cover that on our manufacturing SEO page.

We build the program around your model.

Three shapes, three jobs One storefront One profile, one map spot, one town to win. Several branches A profile, a page and a review stream each, so branches do not fight each other. A service area No counter to walk into. City pages and trade terms across the whole patch.

The day you pause Google Ads, those leads stop

This is the money question most agencies hope you never ask

Google Ads visibility vanishes on cue. The moment you stop paying, the ad and the leads it was sending disappear that same day. A ranking asset works the other way. Your Google Business Profile, your reviews, and your organic pages keep bringing calls month after month. Each one costs nothing extra, and each one grows stronger with age.

Cutting your ad budget in a slow season should not zero out your lead flow. It will not, if you own a map spot and organic rankings underneath the paid layer.

Twelve months, two lines Switch the ads off and see Budget stops Paid Owned The ad stops the day you stop paying. The ranking does not.

Want to see who owns the map in your own town?

Put your address in and we run the searches your customers actually run: who holds the three spots, and what it takes to take one.

  • Where you sit in the pack today, search by search.
  • Which of the three spots is winnable and which is not.
  • The work in the order it has to happen, with the hours scoped.

No pitch, no obligation, and nothing to sign. Or call 805.243.8321 and ask us straight out.

Sometimes Google Ads alone is the right call

We would rather tell you that than cash the check

Sometimes more local SEO is not what you need. Ads may be the better call when:

  • You launch next week and need calls right now. Ads carry the load while your ranking asset builds.
  • You sell nationwide with no service area and no local intent behind your searches. The map pack is not where your buyers look.
  • Your Google Business Profile is already strong and you rank in the pack. More budget may belong in content or paid, not in more of the same.

Local SEO takes months to mature. So we keep your ads doing the heavy lifting in the meantime and hand more of the load to organic as the rankings arrive.

45 seconds · Unscripted

Watch what he has to say.

The owner of Primary Pool Services, in his own words. We did not tell him a word of it.

The proof

A pool company nobody could find now runs a fleet of these

Primary Pool Services came to us ranking for eleven terms, all of them their own name, with Google sending twelve visits a month. Fifteen months later, five figures of revenue had become seven. This is the same local SEO work described on this page, done for one business, with the comparison periods written down.

Each figure carries its own comparison period.
MeasureIncreaseAgainst what
growth in 15 months
400%
Forty pools on the route became more than two hundred
more calls from Google Ads
162.5%
The month the Turtle Tim campaign ran, against the month before
revenue in year one
25%+
Revenue. Not clicks, not visits
Read the Primary Pools case study 400% growth in 15 months The Primary Pools page shows the working.

Before you call, the honest answers

What owners ask us about local SEO.

Do we have to sign a contract?

No. There is nothing to sign and nothing to cancel, and we have never locked anybody in. Stop whenever you want, go whenever you want. You stay because the map spot and the calls under it are earning, and the month you decide it is not, you stop.

How soon does the phone move?

Ads can move it the same week you switch them on, which is why we leave them carrying the load. Local SEO works the other way round: it compounds. Every review, every city page and every fix to your profile stacks on the last one, so the month you paid for keeps paying after it is over, and the calls do not stop when the spend does.

What does local SEO cost?

We look at where you rank today, who is above you in the pack, and what your profile is missing. Then we scope the work and project the hours before anybody quotes a number. You get the number before you commit to it, and it does not move quietly afterwards.

We tried an agency and it did not work.

Nine times out of ten the work was not the problem. Nobody would tell you what was being done, what it cost, or what it earned, so there was no way to judge it. Here you get tracked calls tied to the channel that brought them, every hour we work logged where you can see it, and a straight answer on which half of the budget is pulling its weight.

Do you work with businesses like mine?

Local service businesses that live and die by the phone, multi-location companies that need a profile and a review stream for every branch, and manufacturers and distributors with catalogs in the tens of thousands who still want to be found in their own region.

Where are you, and how do we meet?

Wherever your customers are. Zoom works for most of it, so your town does not have to be ours. Our offices are at the foot of every page if you would rather sit down with us.

The Truth About Local SEO

“Google Ads rents you the top of the page. Local SEO is the part you get to own, and owning it is what keeps the phone ringing when the budget pauses.” The Final Code

The map pack, your Google Business Profile and the organic listings under it are assets, not rentals. We will show you where you sit today and what it takes to change the order. Learn more at TheFinalCode.com.

If you pour money into ads and watch nearby customers vanish the moment you pause them, that is a fixable leak. We will tell you what we would do and what we would leave alone, and how the rest of the program sits under it, which is what digital marketing and SEO puts together under one team.


or call or text us
805.243.8321

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