Social Media Marketing
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Do I Need a Website If I Have Instagram?
Almost certainly yes. Instagram and Facebook are good at showing people what you do once they already know you exist. A website is what gets found by somebody who does not know you exist yet, and for most local businesses that is where the new money comes from.
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Digital Media and Digital Marketing: How Posting On Social Media Can Hurt Your SEO (And What To Do Instead)
It’s popular, it’s easy to use, and it feels like a no-brainer. Social media platforms like Facebook, Instagram, and YouTube seem like the perfect place to post your next promotional video. After all, they’re built for engagement, and everybody’s already there. But there's always a catch.
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2011 Was a Big Year For Social Media
The "Big Three," Facebook, Twitter and LinkedIn got bigger. Hundreds, maybe thousands of other social networks flourished. Social media is not just a fad. Instead, it's become clear social media is here to stay.
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RETURN ON INFLUENCE. In social media, this is the new ROI
RETURN ON INFLUENCE. In social media, this is the new ROI, and it's a term that represents qualitative results more than quantitative statistics.
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Would a customer more likely believe in a pitch man or a trusted friend
A radical change has occurred in the world of advertising! Customers are not listening anymore. . . Interruptive advertising has seen its day...
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Social Media and its Importance
Reach further. Engage more. Raise influence…and reward. Social media is a logical extension of what humans have been doing for centuries...
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4 Free Tools to Help You Socially Monitor Your Brand
Do you know what people are saying about your brand? Do you want to know how to monitor these conversations? Regardless of the size of your business, chances are good people are talking about you and your brand via social networks and blogs. In this article I’ll cover four free monitoring tools to help you get started.