TFC Blog
Filter by Category
-
Google Is Showing the Wrong Page for My Business
Somebody searches the thing you do, and Google hands them your About page, or a blog post from 2019, or the wrong town. The page you built for that search is nowhere. Here is why that happens and how to fix it.
-
How Many Pages Do You Need to Rank? One for Every Job
One page for every genuinely different thing you sell, do, serve or get asked about. For some businesses that is a dozen. For others it is thousands. What it is never is the same page written four ways.
-
Why Did My Rankings Drop? How to Find Out What Changed
You were on page one last month. Today you are somewhere below a directory, two competitors and a man selling the same thing out of his truck. Before you touch a single page, find out when it happened.
-
You're Not Ranking Where You Think You Are
You typed it in yourself this morning, on your own computer, in your own office, and there you were. Third. Except nobody else on earth is seeing that.
-
How Do You Rank When You're the New Business in Town?
You opened this year. They have been online since before the iPhone. Here is the part nobody tells you: you are not supposed to fight them yet.
-
Should You Rebuild Your Website or Fix the One You Have?
The question is never whether the site looks dated. It is what the site is currently earning, and what a rebuild would put at risk.
-
SEO vs Google Ads: Which One Should You Spend On?
One of them puts the phone on the hook this week. The other one is still working two years from now. The answer is not the one your last agency gave you.
-
How Long Does SEO Take to Work?
Nobody wants to hear months. But you can know inside thirty days whether it is working, and you do not have to take anybody's word for it.
-
Why Does My Competitor Outrank Me?
You already looked. Incognito window, your main term, and there they are, sitting above you. So here is the honest list of why.
-
10 Questions to Ask Before You Hire an SEO Company
You are about to pay somebody every month for work you cannot see. Ask these ten questions first. They cost you nothing, and the answers tell you everything.
-
What Is SEO Consulting?
SEO consulting is the picture on the puzzle box. Doing the work is putting the pieces in place. Here is how the two fit together.
-
Can You Rank in More Than One City?
Every contractor site in America has that line in the footer. Serving this town, that town, and surrounding areas. It has never once made anybody a dollar.